Small Business Advertising: Marketing Ideas for the Information Age

Is your marketing plan keeping up with the times, or are you stuck in the advertising dark ages?

Only a few short years ago, a small business with some money to spend on advertising typically went off in search of an ad agency to produce magazine and newspaper ads, radio Read more

5 Ways to Make the Most of Your Yellow Page Advertising Space

With the cost of yellow page advertising rising every year, small business owners need every advantage when it comes to getting the most out of their advertising budget. Make your yellow page advertising work harder for you with these five tips.

1. Focus on the benefits. You might have the Read more

Five Effective Online Advertising Strategies For Your Small Business

Did you know that 83% of consumers conduct research online before making a purchase locally? Are your potential customers finding you, or are they finding your competitor? Here are five effective online advertising strategies you can use to increase your visibility and your profits.

1. Search Engine Optimization – Assuming Read more

Business Owners: An Extra Hand When You Need it!

Hi! My name is Mary Lutz. I’m a virtual assistant. Some of you may be asking, “What is a virtual assistant?” Let me explain.

A virtual assistant is basically an office assistant, but not an employ in your office. Virtual Assistants are business owners and entrepreneurs, just like yourself. Virtual Read more

Five Local Internet Marketing Techniques You Can Use To Get Your Business Back In The Black

If the failing economy has you looking for less expensive, more profitable marketing options, the answer is as close as your computer monitor.

A staggering 82% of consumers use search engines to find local businesses on the Internet, and 50% turn to the Internet before resorting to more traditional advertising Read more